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Full Channel-Tech Stack
May the data be with you
Once upon a time, the channel seemed lost in data. The SFA app was not talking to the CRM app, and the loyalty app was passive-aggressively ignoring both. It was time to break the cycle. And so, on one common backend, a tool that delivers everything. SFA, CRM, channel loyalty, DMS, and, well, more. Ergo, our full channel-tech stack!
Very seamless, very integrated, very modular, and well, very full. Monitor, analyse, improve. Repeat. The future of channel-tech is here.
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Success Stories
Real programmes Channelplay runs for brands across retail, from field execution to loyalty and audits.
Digital Payments & FintechField-Assisted Merchant Onboarding for Amazon Pay
See how Channelplay built a field and operations model to support merchant registration, document readiness, and activation follow-up for Amazon Pay.
Read Case Study
Food Delivery & RestaurantsZomato Restaurant Onboarding Across Three Indian Cities
How Channelplay supported Zomato restaurant onboarding through 800+ field visits across Hyderabad, Amritsar, and Chennai, completing 10 onboardings.
Read Case Study
Consumer Electronics99% Audit Compliance Across Vivo's Pan-India Retail Network
See how Channelplay audited POSM visibility and retail execution across 25,000+ Vivo stores in 24 states, with quality-checked reporting across India.
Read Case Study
Automotive & EV Ecosystem84% Adoption Interest for Bosch's EV Battery Ecosystem Concept
See how Channelplay studied 300+ stakeholders across six EV ecosystem segments to assess adoption interest, barriers, and traceability needs.
Read Case Study
Automotive TyresA Nationwide Competitive Price Index Across 300+ Tyre SKUs
See how Channelplay normalized pricing across 300+ tyre SKUs, five brands, and seven segments to reveal positioning and portfolio overlap for JK Tyre.
Read Case Study
Retail & E-commerceRetail and Quick-Commerce Intelligence Across 1,200+ SKUs
See how Channelplay compared assortment, pricing, and discounting across 40+ Mangalore stores, quick-commerce platforms, and 1,200+ SKUs for Amazon.
Read Case Study
FMCG — Frozen FoodMastering Frozen Food Merchandising — Ensuring Freezer Compliance Across Modern Trade
How Channelplay implemented a structured merchandising execution program across 300+ stores covering 90+ SKUs with ~6,800 monthly visits to ensure freezer compliance and product availability.
Read Case Study
FMCG — Ready-to-Cook CerealsCracking the Cereals Shelf — Driving Trial Through Controlled Wet Sampling
How Channelplay launched a digitally controlled wet sampling program across 71 retail outlets for a leading cereal brand's ready-to-cook cereals, achieving a sales lift from 2–3 to 5.8 kits per day.
Read Case Study
FMCG — Dry FruitsWinning the Dry Fruits Shelf — Scaling Retail Execution Across 600+ Stores
How Channelplay scaled tech-led retail execution across 600+ stores for a premium dry fruits brand's dry fruits category, deploying 65–70 promoters and enabling real-time visibility into availability, sales, and expiry management.
Read Case Study
Alcoholic BeveragesDriving Consistent Retail Execution in a Multi-State Alcobev Program
How Channelplay delivered 110% increase in visits per promoter and 95% increase in sales per promoter through integrated in-store execution for Pernod Ricard across 10+ states in the alcoholic beverages industry.
Read Case Study
FMCG — SnacksOwning the Snacks Shelf for a leading snacks brand — Shelf Discipline Across 2000+ Outlets
How Channelplay brought tech-enabled merchandising and shelf discipline to the brand's high-velocity snacks category across 2000+ GCC outlets in ~25 days.
Read Case Study
Consumer Electronics & Automotive90%+ Fill Rate & 5.3% Attrition for Harman's ISD Program | Channelplay Success Story
Discover how Harman International achieved 90%+ fill rate and 5.3% average attrition across South & East regions through Channelplay's comprehensive In-Store Demonstrator Program management.
Read Case Study
Retail - Bedding & Mattresses97% Recruitment Fill Rate for Sleepwell TSR Program | Channelplay Success Story
Discover how Sleepwell achieved 97% TSR recruitment fill rate and 100% payroll accuracy through Channelplay's integrated sales force management platform.
Read Case Study
Consumer ElectronicsRetail Fitout for SONOS in 45 Days
Experience SONOS' first India EBO with sleek design and immersive sound zones, flawlessly executed by Channelplay in just 45 days.
Read Case Study
Consumer Electronics40% Increase in Sales for JIPL
Discover how Channelplay's proactive approach optimised productivity and delivered results for JIPL.
Read Case Study
Consumer ElectronicsImproved Retail Loyalty for TECNO
See how TECNO enhanced its B2B Retail Loyalty Program, achieving faster rewards and stronger retailer engagement with Channelplay
Read Case Study
Development Tool50X Network Expansion for Ipas Development Foundation
Learn how IDF used Channelplay's services to expand contraceptive care across Uttar Pradesh, increasing clinic reach by 50X and improving women's healthcare access
Read Case Study
Plumbing Products78% Average Retail Hygiene Score for Kohler
Discover how Kohler achieved a 78% average retail hygiene score through comprehensive mystery shopping and audits.
Read Case Study
Consumer DurablesDelivering Visual Results Across 950 Stores for ASUS
See how ASUS achieved consistent visual merchandising across 950 stores with Channelplay's expertise.
Read Case Study
FMCGLightning-Fast Delivery for Samsung
Learn how Samsung achieved lightning-fast delivery times through optimized visual merchandising processes.
Read Case Study
HardwareOverachieving Sales Target for Bosch Cordless
Discover how Bosch Cordless overachieved sales targets through strategic sales force management.
Read Case Study
Consumer Durables100% Targets Achieved for Lloyd!
See how Lloyd achieved 100% of their POSM deployment targets with Channelplay's execution excellence.
Read Case Study
Automotive Care300% Revenue Growth for Turtle Wax
Learn how Turtle Wax achieved 300% revenue growth through strategic sales force outsourcing.
Read Case Study
FMCG11 Years of Visual Rigor for Samsung
Discover Samsung's 11-year journey of visual merchandising excellence with Channelplay.
Read Case Study
E-Commerce100% Timely Payrolling for Nykaa
See how Nykaa achieved 100% timely payrolling through Channelplay's efficient HR management.
Read Case Study
FMCGHalved Attrition and Quadrupled the Sales Team for Motorola
Learn how Motorola halved attrition rates while quadrupling their sales team size.
Read Case Study
Engineering ManufacturingChannelplay's Loyalty Triumph | Driving Success with Greaves Upahar
Discover how Greaves Upahar transformed their loyalty program with Channelplay's expertise.
Read Case Study
FMCG35% Share of Shelf Achieved for Lenovo
See how Lenovo achieved 35% share of shelf through strategic retail audits and improvements.
Read Case Study
Plumbing20X Increase in Active Members for Crompton's Loyalty Program
Learn how Crompton achieved a 20X increase in active loyalty program members.
Read Case Study
FMCGOvernight Changeover for OnePlus 5G Launch Across 112 Outlets | Channelplay Success Story
Discover how OnePlus achieved a flawless overnight visual merchandising changeover across 112 outlets with 250+ fabric installations for their 5G launch.
Read Case Study
Automotive PartsPrice Check Audits Boosts Yokohama Recommendations by 28%
See how Yokohama increased recommendations by 28% through strategic price check audits.
Read Case Study
Visual Technologies79% Planogram Compliance for Canon with Retail Audits
Learn how Canon achieved 79% planogram compliance through effective retail audits.
Read Case Study
Hardware20% Growth in Sub-Dealer Network for Bosch Traditional Trade
Discover how Bosch Traditional Trade achieved 20% growth in their sub-dealer network.
Read Case Study
FMCG98% Reporting Accuracy Achieved for Acer
See how Acer achieved 98% reporting accuracy through Channelplay's program management.
Read Case Study
Retail3-Day TAT for Retail Store Maintenance Across 500+ Lenskart Stores
Learn how Lenskart achieved retail store maintenance excellence with Channelplay.
Read Case Study
FMCGDaawat Ready-to-Cook Biryani Kit In-Store Sampling Program
How Channelplay executed a wet sampling program for Daawat Biryani Kits across 70+ modern retail stores in 6 cities, driving 3x sales uplift on sampling days.
Read Case StudyDigital Payments & FintechField-Assisted Merchant Onboarding for Amazon Pay
See how Channelplay built a field and operations model to support merchant registration, document readiness, and activation follow-up for Amazon Pay.
Read Case StudyFood Delivery & RestaurantsZomato Restaurant Onboarding Across Three Indian Cities
How Channelplay supported Zomato restaurant onboarding through 800+ field visits across Hyderabad, Amritsar, and Chennai, completing 10 onboardings.
Read Case StudyConsumer Electronics99% Audit Compliance Across Vivo's Pan-India Retail Network
See how Channelplay audited POSM visibility and retail execution across 25,000+ Vivo stores in 24 states, with quality-checked reporting across India.
Read Case StudyAutomotive & EV Ecosystem84% Adoption Interest for Bosch's EV Battery Ecosystem Concept
See how Channelplay studied 300+ stakeholders across six EV ecosystem segments to assess adoption interest, barriers, and traceability needs.
Read Case StudyAutomotive TyresA Nationwide Competitive Price Index Across 300+ Tyre SKUs
See how Channelplay normalized pricing across 300+ tyre SKUs, five brands, and seven segments to reveal positioning and portfolio overlap for JK Tyre.
Read Case StudyRetail & E-commerceRetail and Quick-Commerce Intelligence Across 1,200+ SKUs
See how Channelplay compared assortment, pricing, and discounting across 40+ Mangalore stores, quick-commerce platforms, and 1,200+ SKUs for Amazon.
Read Case StudyFMCG — Frozen FoodMastering Frozen Food Merchandising — Ensuring Freezer Compliance Across Modern Trade
How Channelplay implemented a structured merchandising execution program across 300+ stores covering 90+ SKUs with ~6,800 monthly visits to ensure freezer compliance and product availability.
Read Case StudyFMCG — Ready-to-Cook CerealsCracking the Cereals Shelf — Driving Trial Through Controlled Wet Sampling
How Channelplay launched a digitally controlled wet sampling program across 71 retail outlets for a leading cereal brand's ready-to-cook cereals, achieving a sales lift from 2–3 to 5.8 kits per day.
Read Case StudyFMCG — Dry FruitsWinning the Dry Fruits Shelf — Scaling Retail Execution Across 600+ Stores
How Channelplay scaled tech-led retail execution across 600+ stores for a premium dry fruits brand's dry fruits category, deploying 65–70 promoters and enabling real-time visibility into availability, sales, and expiry management.
Read Case StudyAlcoholic BeveragesDriving Consistent Retail Execution in a Multi-State Alcobev Program
How Channelplay delivered 110% increase in visits per promoter and 95% increase in sales per promoter through integrated in-store execution for Pernod Ricard across 10+ states in the alcoholic beverages industry.
Read Case StudyFMCG — SnacksOwning the Snacks Shelf for a leading snacks brand — Shelf Discipline Across 2000+ Outlets
How Channelplay brought tech-enabled merchandising and shelf discipline to the brand's high-velocity snacks category across 2000+ GCC outlets in ~25 days.
Read Case StudyConsumer Electronics & Automotive90%+ Fill Rate & 5.3% Attrition for Harman's ISD Program | Channelplay Success Story
Discover how Harman International achieved 90%+ fill rate and 5.3% average attrition across South & East regions through Channelplay's comprehensive In-Store Demonstrator Program management.
Read Case StudyRetail - Bedding & Mattresses97% Recruitment Fill Rate for Sleepwell TSR Program | Channelplay Success Story
Discover how Sleepwell achieved 97% TSR recruitment fill rate and 100% payroll accuracy through Channelplay's integrated sales force management platform.
Read Case StudyConsumer ElectronicsRetail Fitout for SONOS in 45 Days
Experience SONOS' first India EBO with sleek design and immersive sound zones, flawlessly executed by Channelplay in just 45 days.
Read Case StudyConsumer Electronics40% Increase in Sales for JIPL
Discover how Channelplay's proactive approach optimised productivity and delivered results for JIPL.
Read Case StudyConsumer ElectronicsImproved Retail Loyalty for TECNO
See how TECNO enhanced its B2B Retail Loyalty Program, achieving faster rewards and stronger retailer engagement with Channelplay
Read Case StudyDevelopment Tool50X Network Expansion for Ipas Development Foundation
Learn how IDF used Channelplay's services to expand contraceptive care across Uttar Pradesh, increasing clinic reach by 50X and improving women's healthcare access
Read Case StudyPlumbing Products78% Average Retail Hygiene Score for Kohler
Discover how Kohler achieved a 78% average retail hygiene score through comprehensive mystery shopping and audits.
Read Case StudyConsumer DurablesDelivering Visual Results Across 950 Stores for ASUS
See how ASUS achieved consistent visual merchandising across 950 stores with Channelplay's expertise.
Read Case StudyFMCGLightning-Fast Delivery for Samsung
Learn how Samsung achieved lightning-fast delivery times through optimized visual merchandising processes.
Read Case StudyHardwareOverachieving Sales Target for Bosch Cordless
Discover how Bosch Cordless overachieved sales targets through strategic sales force management.
Read Case StudyConsumer Durables100% Targets Achieved for Lloyd!
See how Lloyd achieved 100% of their POSM deployment targets with Channelplay's execution excellence.
Read Case StudyAutomotive Care300% Revenue Growth for Turtle Wax
Learn how Turtle Wax achieved 300% revenue growth through strategic sales force outsourcing.
Read Case StudyFMCG11 Years of Visual Rigor for Samsung
Discover Samsung's 11-year journey of visual merchandising excellence with Channelplay.
Read Case StudyE-Commerce100% Timely Payrolling for Nykaa
See how Nykaa achieved 100% timely payrolling through Channelplay's efficient HR management.
Read Case StudyFMCGHalved Attrition and Quadrupled the Sales Team for Motorola
Learn how Motorola halved attrition rates while quadrupling their sales team size.
Read Case StudyEngineering ManufacturingChannelplay's Loyalty Triumph | Driving Success with Greaves Upahar
Discover how Greaves Upahar transformed their loyalty program with Channelplay's expertise.
Read Case StudyFMCG35% Share of Shelf Achieved for Lenovo
See how Lenovo achieved 35% share of shelf through strategic retail audits and improvements.
Read Case StudyPlumbing20X Increase in Active Members for Crompton's Loyalty Program
Learn how Crompton achieved a 20X increase in active loyalty program members.
Read Case StudyFMCGOvernight Changeover for OnePlus 5G Launch Across 112 Outlets | Channelplay Success Story
Discover how OnePlus achieved a flawless overnight visual merchandising changeover across 112 outlets with 250+ fabric installations for their 5G launch.
Read Case StudyAutomotive PartsPrice Check Audits Boosts Yokohama Recommendations by 28%
See how Yokohama increased recommendations by 28% through strategic price check audits.
Read Case StudyVisual Technologies79% Planogram Compliance for Canon with Retail Audits
Learn how Canon achieved 79% planogram compliance through effective retail audits.
Read Case StudyHardware20% Growth in Sub-Dealer Network for Bosch Traditional Trade
Discover how Bosch Traditional Trade achieved 20% growth in their sub-dealer network.
Read Case StudyFMCG98% Reporting Accuracy Achieved for Acer
See how Acer achieved 98% reporting accuracy through Channelplay's program management.
Read Case StudyRetail3-Day TAT for Retail Store Maintenance Across 500+ Lenskart Stores
Learn how Lenskart achieved retail store maintenance excellence with Channelplay.
Read Case StudyFMCGDaawat Ready-to-Cook Biryani Kit In-Store Sampling Program
How Channelplay executed a wet sampling program for Daawat Biryani Kits across 70+ modern retail stores in 6 cities, driving 3x sales uplift on sampling days.
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